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Hi-Tech Creative Products Exhibition

How to take advantage of the uniqueness of design to attract attentions of the consumers? The product design today no longer only focuses on the streamline, colorful, and functionalities as its only purposes; moreover, it should devote effort on reflection, and through internalizing culture to add creativity, detailing, and representation of the time.


By clothing products with creativity and culture, the products suddenly become a product of creative and culture industry. Transcending life emotions to immerse with creative thinking, and seeking a new model to fit into modern life style fulfills users’ spiritual expectations of the objects. The objects have to grow cultural aspects in order to be told as a story, and to create the resonance of the emotions. This chain-reactions of melting and reborn are the only ways to generate new energy, and to reset the life models of human beings.


“The 7th Digital Art Festival Taipei” takes digital artists to make commercial products for the first time, by combining multiple digitalizing technologies, cleverly put into the sense of hi-tech to enrich the looks of creative and cultural products. To use the depth of the culture as the source, technology as the medium, and the process of commercialization, the final outcomes show their unique cultural insight. The sounds of the functionalities, creativity, and cultures clink with each other. The users’ emotions were let into the product design. The interaction between people and the products leads to a style different from other creative and cultural product, and to achieve original, creative, and high added values in these hi-tech creative products.